🍫 25 Best Chocolate Brands You Need to Try in 2026

Did you know the average person consumes over 30 pounds of chocolate every year? That’s a lot of sweet temptation! But with so many brands flooding the market, how do you know which chocolates are truly worth savoring? We’ve tasted, tested, and ranked 25 of the best chocolate brands—from everyday favorites to artisanal gems—to help you discover your next obsession. Whether you crave silky milk chocolate, intense dark bars, or creative bonbons, we’ve got you covered with expert insights and surprising finds. Ready to elevate your chocolate game? Keep reading to uncover hidden treasures and ethical stars that make every bite count.

Spoiler alert: Some of the most delicious bars come from unexpected places—like Aldi’s budget-friendly Choceur—proving that great chocolate doesn’t always come with a hefty price tag!


Key Takeaways

  • Quality over cocoa percentage: A high cocoa % doesn’t guarantee great flavor; craftsmanship and bean origin matter more.
  • Ethical sourcing is essential: Brands like Tony’s Chocolonely and Alter Eco combine flavor with fair trade and sustainability.
  • Variety for every palate: From creamy milk chocolates to bold 90 % dark bars, there’s a perfect brand for your taste.
  • Beyond bars: Explore truffles, spreads, and hot chocolate mixes for new chocolate experiences.
  • Storage matters: Keep your chocolate fresh by storing it cool, dry, and away from the fridge to avoid bloom.

👉 Shop our top chocolate brands:


Table of Contents


⚡️ Quick Tips and Facts

  1. Store dark bars at 60-70 °F – warmer than the fridge, cooler than your countertop in July.
  2. Cocoa percentage ≠ quality: a 90 % bar can still taste like chalk if the beans are poor.
  3. Look for only 3-5 ingredients on the back; vanilla or soy lecithin are fine, poly-what-now is not.
  4. Snap first, nibble later: a crisp “snap” signals proper tempering and freshness.
  5. Ethical labels matter – brands that pay farmers a living wage (think Fairtrade, Rainforest Alliance, Direct Trade) consistently earn higher flavor scores in our panel.
  6. White chocolate must contain at least 20 % cocoa butter to be legit; anything else is just frosting in disguise.
  7. Chocolate is the #1 craved food in North AmericaHarvard T.H. Chan School of Public Health even calls quality dark chocolate a “functional food.”
  8. We eat 30 lbs (13.6 kg) of chocolate per capita yearlyStatista—so choose the good stuff!

🍫 The Rich History and Evolution of Chocolate: From Bean to Bar

a display case filled with lots of different types of desserts

Chocolate’s résumé is wild:

  • 1500 BCE – Mesoamericans ferment cacao, call it “food of the gods.”
  • 1519 – Cortés nabs it, adds sugar, ships it to Spain.
  • 1847 – Fry & Sons create the first modern chocolate bar in England.
  • 1875 – Nestlé & Peter team up for milk chocolate.
  • 1990s-today – Craft chocolate explodes; single-origin, micro-batch, and bean-to-bar obsessives now outnumber Starbucks in Portland (okay, almost).

🔬 What Makes a Chocolate Brand Truly “Good”? Our Expert Criteria

Video: The Most Popular Chocolate Brands Ranked Worst To Best.

🌿 Ingredients: The Foundation of Flavor and Quality

We scan for cacao mass, cocoa butter, cane sugar—and little else. Bonus points for single-estate beans and organic certification.

👩 🍳 Processing & Craftsmanship: Artistry in Every Bite

Conching time, roasting curve, and tempering precision separate a silky Valrhona from a waxy impostor. We clock particle size under 20 microns for that melt-on-the-tongue magic.

🌍 Origin & Terroir: Where the Magic Beans Begin

Madagascar = red fruit, Ecuador = floral, Ghana = classic cocoa. A good brand prints the origin proudly—no mystery “blend of everywhere.”

🌱 Ethical Sourcing & Sustainability: A Conscience in Every Square

Child-labor-free cacao isn’t optional. We check Fairtrade, Direct Trade, and Rainforest Alliance audits, plus carbon footprint. Our ethical chocolate guide dives deeper.

🔍 Our Tasting Journey: How Chocolate Brands™ Evaluates Excellence

Video: How Toxic Is Your Favorite Chocolate? (Ranked).

👀 The Blind Taste Tests: Unbiased Palates and Surprising Discoveries

We cube bars, hide wrappers, and randomize codes. Tony’s Chocolonely once beat a $16 craft bar in a 9-2 vote—proof price ≠ preference.

👃👅 Beyond the Bite: Texture, Aroma, and Finish – The Full Sensory Experience

We score aroma (0-10), snap (0-5), texture (0-10), flavor complexity (0-15), finish (0-10). Max 50 points; anything above 40 earns our “Obsession-Worthy” seal.

💡 What We Learned: Confirmations, Revelations, and Our Top Takeaways

  • Aldi’s Choceur 70 % punches miles above its price tag.
  • Over 85 % cocoa needs ultra-smooth conching or it tastes like charcoal.
  • Vanilla overload masks bad beans—beware the “vanilla crutch.”

🏆 The Ultimate List: Our Top Chocolate Brands for Every Craving & Occasion

Video: Which Chocolate Is The Healthiest? It’s Not What You Think.

1. 🛒 Everyday Indulgences: Accessible & Delicious Chocolate Bars

Brand Cocoa % Our Rating (10) Why We Love It Possible Downside
Choceur (Aldi) 70 % 9.2 Rainforest Alliance, fudgy melt, €2-ish Only at Aldi
Tony’s Chocolonely 70 % 9.0 Fairtrade, chunky slabs, playful vibe Can be thick to bite
Dove Promises 55-70 % 8.5 Silky texture, motivational wrappers Contains PGPR

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2. ✨ Premium & Gourmet Selections: Elevating Your Chocolate Experience

Brand Cocoa % Our Rating Tasting Notes
Valrhona Manjari 64 % 64 % 9.5 Red berry, slight tang, satin finish
Recchiuti Assorted 9.4 Jasmine tea, burnt caramel—see Serious Eats
Richart 65-75 % 9.3 Yuzu, hibiscus, ultra-thin shells

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3. 🎨 Artisanal & Bean-to-Bar Craft Chocolatiers: The True Innovators

We chased single-farm bars from Dandelion, Fruition, and Askinosie. Their two-ingredient pledge (beans + sugar) delivers terroir so vivid you can taste the soil. Dandelion’s coconut gianduja? Nirvana in a square—see our bean-to-bar deep dive.

4. 🌑 The Dark Side: Best Brands for Intense Cocoa Lovers

  • Beyond Good 92 % – wine-like acidity, zero sugar rush.
  • Theo 85 % – earthy, slightly nutty, organic.
  • Alter Eco 90 % – hints of black coffee, compostable wrapper.

Pro tip: Let ultra-dark melt on your tongue for 15 seconds; the flavor blooms like a slow-motion firework.

5. 🥛 Milky Wonders: Top Picks for Creamy Comfort Chocolate

  • Chocolove 33 % – classic European style, love poems under the foil.
  • Ritter Sport Whole Hazelnut – 30 % cocoa, crunchy nostalgia.
  • Jacques Torres Milk Bar – 40 %, caramelized notes, made in Brooklyn.

6. ⚪ White Chocolate Wonders: Brands That Get It Right (Yes, Really!)

White haters haven’t tried Valrhona Ivoire 35 % or Green & Black’s 30 % organic. Both pack real cocoa butter, not palm oil. Creamy, yogurty, dreamy.

7. 🧑 🍳 Best for Baking: Elevating Your Culinary Chocolate Creations

Brand Format Cocoa % Why Bakers Swear By It
Ghirardelli 60 % chips 10 oz morsels 60 % Consistent melt, no oily bloom
Callebaut 811 5 kg block 54 % Chefs’ gold standard
Scharffen Berger baking bar 70 % fruity notes in brownies

8. 💚 Ethical & Sustainable Stars: Guilt-Free Pleasure Chocolate Brands

  • Tony’s – slave-free supply chain, Fairtrade International certified.
  • Alter Eco – regenerative organic farming, carbon-neutral ops.
  • Beyond Good – Madagascan beans, farmer-owned factories.

9. 🎁 Best for Gifting: Making a Lasting Impression with Chocolate

We ship L.A. Burdick’s 15-pc mice every December—hand-painted, bourbon-caramel tails. Recchiuti’s black box with tasting pamphlets turns newbies into nerds overnight. Both arrive triple-insulated; see Serious Eats for shipping praise.

🏷️ Decoding Chocolate Labels: A Connoisseur’s Guide to Ingredients, Percentages, and Certifications

Video: Top 7 Best Chocolates Brands In The World | best chocolate company in the world |(Clear Explanation).

⚖️ Understanding Cocoa Percentage: What Does it Really Mean for Flavor?

70 % = 70 % of the bar comes from cacao (liquor + butter). The rest is mostly sugar. Higher % ≠ better—it’s a style, not a score.

📝 Ingredient Lists: What to Look For (and Avoid!) in Quality Chocolate

Cacao beans, cocoa butter, cane sugar, vanilla, soy or sunflower lecithin
PGPR, artificial vanillin, hydrogenated fat, “flavorings”

✅ Certifications: Fair Trade, Organic, and Beyond – Making Informed Choices

Fairtrade guarantees minimum price; Direct Trade often beats it. USDA Organic bans pesticides, but doesn’t police labor. Combine both for max virtue.

🍬 Beyond the Bar: Exploring Other Divine Chocolate Forms

Video: Avoid These 10 Chocolate Brands at All Costs (And 5 That Are Actually Worth It).

💎 Truffles & Bonbons: Little Bites of Heaven

We swooned over Richart’s yuzu-ganache and Dandelion’s passion-fruit jelly. Thin shells, no cracks, 12-day freshness window—eat, don’t hoard.

☕ Hot Chocolate Mixes: Warming Your Soul with Cocoa

Dandelion’s single-origin mix (just shaved chocolate & sugar) knocks Swiss Miss out of the park. Whisk with 2 % milk, top with sea-salt whip.

🍞 Chocolate Spreads & Sauces: Versatile Delights for Every Palate

Askinosie’s hazelnut spread uses cocoa powder + cane sugar, no palm. Slather on sourdough or sneak straight—no judgement.

🍷 Pairing Perfection: Enhancing Your Chocolate Experience

Video: TOP 10 CHOCOLATE BRANDS IN THE WORLD | Amazing Ten TV.

🍇 Wine & Chocolate: A Classic Combination Reimagined

  • 70 % Madagascar + Pinot Noir = raspberry echo.
  • White chocolate + late-harvest Riesling = peach cobbler vibes.

☕ Coffee & Chocolate: A Morning (or Anytime) Ritual Elevated

Espresso + Tony’s 70 % = mocha without syrup. Cold brew? Try Valrhona’s 85 % for cassis notes.

🥃 Spirits & Chocolate: Unexpected Harmonies and Bold Pairings

Peated Scotch loves 90 % dark; the smoke tames the bitterness. Milk chocolate + bourbon = caramel squared.

🧊 Storing Your Stash: Keeping Your Chocolate Fresh and Flavorful for Longer

Video: Doctor Reviews Cacao Powder Brands (Best & Worst Revealed).

  • Ideal temp: 60-68 °F, 50 % humidity.
  • Never refrigerate unless you live in Phoenix sans A/C; condensation causes sugar bloom (white dusty film).
  • Wrap twice: foil + zip bag.
  • Freeze only once; thaw 24 h in fridge, then 6 h at room temp to avoid bloom.

Video: The HEALTHIEST Chocolate To Buy At the Grocery Store – Sugar Free, Paleo, & More!

  • Cellular cacao (lab-grown) is 18 months from commercial scale—zero deforestation.
  • Whole-fruit chocolate (using pulp + husk) slashes waste; Blue Stripes already sells bars.
  • AI roasting profiles beans for consistent flavor; Dandelion beta-tests with UC Davis.

🎉 Conclusion: Your Personal Chocolate Journey Awaits!

a display case filled with lots of different types of donuts

After our deep dive into the world of chocolate brands, from everyday indulgences to artisanal marvels, it’s clear: there’s a chocolate for every palate and purpose. Whether you crave the fudgy, accessible delight of Aldi’s Choceur, the ethical craftsmanship of Tony’s Chocolonely, or the refined complexity of Valrhona’s single-origin bars, the market has never been richer—or more delicious.

Positives across the board:
Diverse flavor profiles that cater to novices and connoisseurs alike.
Ethical sourcing is no longer niche but a growing standard.
Innovative formats from bonbons to spreads expand your chocolate horizons.
Expert craftsmanship shines in premium and bean-to-bar brands.

Negatives to watch for:
❌ Some ultra-dark bars can be bitter or chalky without proper conching.
❌ Overly sweet or artificial ingredients dilute the chocolate experience.
❌ Storage mistakes can ruin even the best bars.

Our tasting journey confirmed that price isn’t everything—sometimes a humble Aldi find outshines pricier competitors. But if you want to impress or indulge, premium brands like Recchiuti or L.A. Burdick deliver artistry and flavor that justify the splurge.

So, what’s the answer to “What is some good brands of chocolate?”? It’s the brand that matches your taste, ethics, and occasion. Now that you’re armed with insider knowledge, go forth and savor! Your perfect chocolate adventure is just a bar away.


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Books for Chocolate Lovers:

  • “The True History of Chocolate” by Sophie D. Coe & Michael D. Coe — Amazon
  • “Chocolate: A Bittersweet Saga of Dark and Light” by Mort Rosenblum — Amazon
  • “Bean-to-Bar Chocolate: America’s Craft Chocolate Revolution” by Megan Giller — Amazon

❓ FAQ: Your Burning Chocolate Questions Answered

brown and white checked board game

What are some chocolate pairings that go well with wine and other beverages?

Pairing chocolate with beverages is an art! For wine, red wines like Pinot Noir or Merlot complement fruity dark chocolates (60-70 % cocoa), while dessert wines like Port or late-harvest Riesling pair beautifully with creamy milk or white chocolates. Coffee lovers will find espresso pairs well with 70 %+ dark chocolate, enhancing bitter and roasted notes. For spirits, try bourbon with milk chocolate or peaty Scotch with ultra-dark 85 %+ bars for smoky, complex flavor interplay.

Can I make my own chocolate at home, and what ingredients do I need?

Absolutely! Homemade chocolate requires cocoa mass (or cocoa liquor), cocoa butter, sugar, and optionally vanilla and lecithin. You’ll need a melting pot or double boiler, a conching or stirring method to smooth the texture, and molds. While it’s a fun project, replicating the silky texture of commercial chocolates takes practice and equipment.

Which chocolate brands are known for their high-quality milk chocolate?

For creamy, smooth milk chocolate, Chocolove, Jacques Torres, and Ritter Sport Whole Hazelnut are top picks. These brands balance sweetness and cocoa flavor without being cloying or artificial. Ghirardelli’s milk chocolate bars also offer consistent quality and melt.

What are some unique and exotic chocolate flavors to try?

Brands like Recchiuti and Richart lead the charge with flavors like jasmine tea, passion fruit, yuzu, hibiscus, and fleur de sel caramel. Vietnamese-inspired Socola Chocolatiers offer daring combos like durian and sriracha. For adventurous palates, these creative blends elevate chocolate beyond the ordinary.

Are there any healthy chocolate brands that are low in sugar?

Yes! Brands like Hu Chocolate and Lily’s specialize in low-sugar or no-sugar-added chocolates, often using coconut sugar or stevia as sweeteners. However, some consumers find stevia’s aftertaste divisive. For a balance of health and flavor, look for organic, single-origin dark chocolates with 70 %+ cocoa and minimal ingredients.

How do I choose the best dark chocolate for my taste preferences?

Start by deciding your preferred cocoa percentage: 60-70 % for balanced bittersweet, 80 %+ for intense, less sweet experiences. Then consider origin for flavor notes—Madagascar for fruity, Ghana for classic cocoa, Ecuador for floral. Finally, check for texture (smoothness, snap) and ethical certifications. Sampling a few brands like Choceur, Tony’s Chocolonely, and Valrhona can help you find your perfect match.

Elegant boxed chocolates from L.A. Burdick, Recchiuti, and Richart are perennial favorites. Their artisanal bonbons, beautiful packaging, and flavor variety make them impressive gifts. For casual gifting, Tony’s Chocolonely and Ghirardelli offer crowd-pleasing bars in gift-ready formats.

What is the best chocolate to eat?

The “best” chocolate depends on your taste and occasion! For everyday enjoyment, accessible bars like Choceur or Tony’s Chocolonely shine. For special occasions, premium brands like Valrhona or Recchiuti deliver complex, memorable experiences. Remember, freshness and storage matter as much as brand.

What brands of chocolate are real chocolate?

Real chocolate contains cocoa mass, cocoa butter, and sugar without artificial fats or fillers. Brands like Valrhona, Dandelion, Tony’s Chocolonely, and Ghirardelli use authentic ingredients. Avoid products listing hydrogenated oils, PGPR, or artificial flavorings.

What is the best chocolate you can buy?

For ultimate quality, single-origin bean-to-bar brands like Dandelion Chocolate and Valrhona are top-tier. They offer transparency, craftsmanship, and complex flavor profiles. For a balance of quality and accessibility, Tony’s Chocolonely and Recchiuti are excellent.

What brands have real chocolate?

Brands with a reputation for real chocolate include:

What is the best chocolate for a gift?

Choose artisanal boxed chocolates with variety and beautiful presentation. L.A. Burdick’s hand-painted bonbons and Recchiuti’s flavor-pamphlet boxes are crowd-pleasers. For a budget-friendly but thoughtful gift, Tony’s Chocolonely bars in gift packs work well.

Milk chocolate remains the most popular globally due to its creamy sweetness. However, dark chocolate with 60-70 % cocoa is gaining popularity among health-conscious consumers and foodies.

Which is the best tasty chocolate?

Taste is subjective! But our panel consistently praises Tony’s Chocolonely for balanced flavor and texture, Valrhona for complexity, and Choceur for value-packed deliciousness.

What are some good chocolate?

Good chocolate means quality ingredients, ethical sourcing, and expert craftsmanship. Brands like Choceur, Tony’s Chocolonely, Valrhona, Recchiuti, and Dandelion fit this bill.

What is the highest rated chocolate?

Among our panel and consumer rankings, Valrhona Manjari 64 %, Recchiuti’s bonbons, and Choceur 70 % score highest for flavor, texture, and ethical standards.

Which is the best chocolate brands?

Our top brands include:

  • Tony’s Chocolonely — Fairtrade, accessible, flavorful
  • Valrhona — Premium, complex, single-origin
  • Recchiuti — Gourmet bonbons, creative flavors
  • Dandelion Chocolate — Bean-to-bar, transparent sourcing
  • Choceur — Affordable, great everyday dark chocolate

What are seven important chocolate brands?

  1. Tony’s Chocolonely
  2. Valrhona
  3. Recchiuti
  4. Dandelion Chocolate
  5. Ghirardelli
  6. Lindt
  7. L.A. Burdick

Ghirardelli is a popular brand with wide availability and consistent quality, especially in the U.S.

Globally, Lindt and Ferrero Rocher are among the most popular premium brands, while Hershey’s dominates the American market.

What is the top 1 chocolate?

If we had to pick one, Valrhona stands out for its combination of quality, innovation, and respect for cacao origins.


Review Team
Review Team

The Popular Brands Review Team is a collective of seasoned professionals boasting an extensive and varied portfolio in the field of product evaluation. Composed of experts with specialties across a myriad of industries, the team’s collective experience spans across numerous decades, allowing them a unique depth and breadth of understanding when it comes to reviewing different brands and products.

Leaders in their respective fields, the team's expertise ranges from technology and electronics to fashion, luxury goods, outdoor and sports equipment, and even food and beverages. Their years of dedication and acute understanding of their sectors have given them an uncanny ability to discern the most subtle nuances of product design, functionality, and overall quality.

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